Software spend hits $1.44 trillion in 2026, up 15.1%. Your sales stack budget just got bigger.
## Software Budgets Keep Climbing Gartner just released its third 2026 IT spending forecast in six months. Buried in the AI infrastructure headlines: software spend is now projected to grow 15.1% in 2026 to $1.44 trillion. That is revised up from the 14.7% forecast in February. The slowdown everyone expected never showed up. Here is how the software forecasts moved: - October 2025: 15.2% growth - February 2026: 14.7% growth (revised down) - April 2026: 15.1% growth (revised back up) The February trim was wrong. Software did not decelerate. It kept running. ## What This Means for Sales Teams 15.1% growth translates to roughly $190 billion in net new software spend in 2026. That is the largest one-year expansion of software budgets in history. If you are selling B2B tech and growing slower than 15.1%, you are losing share by definition. The market itself is expanding at that rate. Anything below means someone else is taking your territory. Total worldwide IT spending is now projected at $6.31 trillion in 2026, up 13.5% year-over-year. Gartner has revised that number up three times in six months. Forecasts usually drift down as reality gets closer. This one keeps accelerating. ## The AI Factor GenAI model spend is now more than doubling year-over-year, up from 80.8% growth projected in February. Enterprise AI deployment is real. Companies are writing checks, not kicking tyres. But here is the catch: roughly 9% of every IT budget is consumed by price increases on existing software. That means real net-new discretionary spend is closer to 6%. Almost all of that is flowing to AI features and AI-native products. Either you are the software getting funded, or you are the software getting cut. There is no middle lane. ## What to Do About It Stop worrying about whether budget exists. It does. $190 billion of it, just in software, just this year. If you are not grabbing it, that is a positioning problem or a product problem. Benchmark yourself against 15.1% growth minimum. If your internal 2026 plan has you growing 12%, you are planning to lose share. Ship AI features that change your pricing model and can be monetised. Every renewal conversation in 2026 turns on what AI value you added. No clear answer means you are getting cut or renegotiated. Watch for more upward revisions. Gartner has now revised up three times in six months. They are behind the actual demand curve, not ahead of it. The October 2026 forecast will very likely revise these numbers up again. Your buyers have budget. The question is whether they are spending it with you.